Times Like These – Adjara Group and Visa’s joint campaign

Adjara Group and Visa have become partners and are planning various activities aimed at encouraging domestic tourism. The joint Times Like These campaign’s initiation event was held yesterday at the Stamba Hotel rooftop. Adjara Group and Visa’s partner companies, media representatives, and organizations attended the event.  

The campaign echoes the challenges that the global hospitality industry has been facing in 2020 by taking a creative approach to communicating them. Hence, Times Like These is a sort of an invitation for Georgian residents to rediscover and get to know Georgia again. 

As part of the campaign, Visa cardholders will be offered a complimentary stay when booking a room for one night at Rooms Hotels in Kazbegi and Kokhta-Mitarbi. Additionally, when ordering a cocktail at Cafe Stamba, Rooms Garden Bar, and Lolita, Visa cardholders will receive another cocktail as a gift from.  Adjara Group and Visa. 

The Times Like These campaign also includes a photography project. Outstanding Georgian photographers with signature artistic styles will travel to four destinations within the country and document unique spaces, as well as history, to construct photo-stories. Hence, times like these will be documented in Kazbegi, Bakuriani, Abastumani, and Adjara, where authentic and peaceful adventures filled with happiness awaits us.